MOA MATTSSON

Meet Moa Mattsson, one of Sweden’s most beloved lifestyle and fashion influencers. Starting in the early blogging era, she has built a loyal following that has grown with her - from her hometown Alingsås to life in Stockholm and travels worldwide.

Today, Moa shares her life on Instagram and TikTok, where followers get a glimpse of her everyday moments in Stockholm and travels with friends and her husband. Her content blends fashion, lifestyle, and personal storytelling with warmth and authenticity. What sets Moa apart is her modern take on Scandinavian style—effortless, unique, and a fresh twist on classic minimalism.

She has collaborated with numerous well-known brands and has launched several successful collections with NA-KD, many of which have sold out quickly. Her ability to connect with her audience while delivering high-quality, inspiring content makes her a powerful partner for brands seeking meaningful and long-term collaborations.

Step into Moa Mattsson’s world, where life is full of color, every day brings inspiration, and self-expression is always in style.